Expectancy Theory
A motivational theory suggesting that individuals are motivated to act based on the expected outcomes of their actions and the attractiveness of those outcomes.
A motivational theory suggesting that individuals are motivated to act based on the expected outcomes of their actions and the attractiveness of those outcomes.
A behavioral economics model that explains decision-making as a conflict between a present-oriented "doer" and a future-oriented "planner".
The Principle of Growth is an information architecture guideline that plans for the future expansion and evolution of a system.
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.
The psychological phenomenon where people prefer options that are not too extreme, but just right.
A usability testing method where users interact with a system they believe to be autonomous, but which is actually operated by a human.
Product Advisory Council (PAC) is a group of customers, industry experts, and stakeholders who provide feedback and guidance on a company's product strategy and development.
A type of bar chart that represents a project schedule, showing the start and finish dates of elements within the project.
The value or satisfaction derived from a decision, influencing the choices people make.