Continuous Improvement
An ongoing effort to improve products, services, or processes over time through incremental and breakthrough improvements.
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“experience design”
BTL
Below the Line (BTL) refers to marketing activities targeting specific consumer groups through direct channels.
Prioritization Matrix
A decision-making tool that helps prioritize tasks or projects based on specific criteria, such as impact and effort.
API
Application Programming Interface (API) is a set of tools and protocols that allow different software applications to communicate and interact with each other.
Soak Testing
A performance testing method that evaluates the system's behavior and stability over an extended period under a high load.
Anchor Pricing
A pricing strategy where a high-priced option is introduced first to set a reference point, making other options seem more attractive in comparison.
Pain Point SEO
A strategy that focuses on identifying and addressing the specific problems or "pain points" of users in order to improve search engine rankings and attract more targeted traffic.
Taxonomy
The practice and science of classification, often used to organize content and information.