Illusory Truth Effect
A cognitive bias where repeated statements are more likely to be perceived as true, regardless of their actual accuracy.
231 topics found for
“effective communication”
Backfire Effect
A cognitive bias where individuals strengthen their beliefs when presented with evidence that contradicts them.
Continued Influence Effect
The persistence of misinformation in memory and influence on reasoning, even after it has been corrected.
Bi-Directionality
A concept in communication and interaction where information or influence flows in two directions.
Illusion of Transparency
A cognitive bias where individuals overestimate how well their thoughts, feelings, and emotions are understood by others.
Truth Bias
The tendency for people to believe that others are telling the truth, leading to a general assumption of honesty in communication.
Ego States
A concept in transactional analysis that describes three different aspects of the self: Parent, Adult, and Child, each influencing behavior and communication.
Curse Of Knowledge
A cognitive bias where someone mistakenly assumes that others have the same background knowledge they do.
Voice and Tone
The style and attitude of the communication in a product, reflecting the brand's personality and affecting how messages are perceived by users.