White Label
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
32 topics found for
“e-commerce strategy”
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
CTA
Call to Action (CTA) is a prompt that encourages users to take a specific action, such as signing up for a newsletter or making a purchase.
Recommendation Engine
A system that suggests products, services, or content to users based on their preferences and behavior.
Collaborative Filtering
A recommendation system technique that makes predictions about user interests based on preferences from many users.
LTV
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
Channel
A medium through which a product or service is delivered to a customer, including physical and digital channels.
Affiliate Marketing
A marketing strategy where affiliates earn a commission for driving sales or traffic to a company's website.
Endowment Effect
A cognitive bias where people ascribe more value to things merely because they own them.