Merchandising
The strategic promotion, placement, and persuasive presentation of digital products or services within an online platform to maximize sales, engagement, and user satisfaction.
32 topics found for
“e-commerce strategy”
B2B
Business-to-Business (B2B), a business model where products or services are sold from one business to another.
First Mover Advantage
The competitive advantage gained by the initial significant occupant of a market segment, which can lead to brand recognition and customer loyalty.
B2B2C
Business-to-Business-to-Consumer (B2B2C), a business model where businesses sell products or services to other businesses that then sell them to consumers.
B2C
Business-to-Consumer (B2C), a business model where products or services are sold directly to individual consumers.
CRO
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.
Competitive Analysis
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
Bye-Now Effect
The tendency for people to defer purchasing decisions to a later time, often leading to procrastination.
Cross-Selling
The practice of selling additional products or services to an existing customer.