Price Comparison Prevention
A dark pattern where practices are used to make it hard for users to compare prices with other options.
A dark pattern where practices are used to make it hard for users to compare prices with other options.
A technique that visualizes the process users go through to achieve a goal with a product or service.
The practice of managing and resolving incidents that disrupt normal operations, ensuring minimal impact on business activities.
A strategy or plan that outlines how a company will launch a product to market, including target audience, marketing tactics, and sales strategy.
Actions, messages, or visuals that are consistent with the established brand identity and values.
Actions, messages, or visuals that do not align with the established brand identity and values.
Amazon Web Services (AWS) is a comprehensive cloud computing platform provided by Amazon that offers a wide range of services including computing power, storage, and databases.
The process of creating or enhancing a community among individuals with common interests, goals, or values.
Above the Line (ATL) refers to marketing activities carried out at a macro level to reach a large audience through mass media such as TV, radio, and print ads.