Bottom-Up IA
An approach to information architecture that starts with the details and builds up to a comprehensive structure.
An approach to information architecture that starts with the details and builds up to a comprehensive structure.
A psychological state where individuals lose their sense of self-awareness and personal responsibility in groups, often leading to atypical behavior.
A statistical phenomenon where a large number of hypotheses are tested, increasing the chance of a rare event being observed.
A technique used to assess the visual hierarchy of a design by squinting to see which elements stand out the most.
A logical fallacy where anecdotal evidence is used to make a broad generalization.
The phenomenon where people remember information better when it is presented through multiple sensory modalities rather than a single modality.
A bias that occurs when researchers' expectations influence the outcome of a study.
Bottom of Funnel (BoFu) refers to the stage in the sales funnel where prospects are close to making a purchase decision.
An iterative design process that uses algorithms and computational tools to generate a wide range of design solutions based on defined constraints and goals.