Functionalism
A design approach that prioritizes the practical purpose and usability of digital products over purely aesthetic considerations. Important for creating efficient, user-centered designs that effectively fulfill their intended functions.
A design approach that prioritizes the practical purpose and usability of digital products over purely aesthetic considerations. Important for creating efficient, user-centered designs that effectively fulfill their intended functions.
Narrative descriptions of how users might interact with a product or system to achieve specific goals, used to inform design and development. Important for understanding user needs and ensuring the design supports their tasks and goals.
The level of sophistication and integration of design practices within an organization's processes and culture. Essential for assessing and improving the effectiveness of design in driving business value and innovation.
The understanding and proficiency in the principles, practices, and processes of design. Essential for empowering individuals to effectively participate in and critique design processes.
A design language developed by Google that uses shadow, depth, and motion to create a realistic and intuitive user interface. Crucial for creating modern, consistent, and user-friendly interfaces.
The principles and guidelines that govern the moral and ethical aspects of design, ensuring that designs are socially responsible and beneficial. Crucial for creating designs that are ethical, inclusive, and socially responsible.
The application of behavioral science principles to design products that influence user behavior in a desired way. Crucial for creating products that effectively guide user behavior and improve outcomes.
The design of user interfaces for machines and software, such as computers, mobile devices, and other electronic devices, with the focus on maximizing usability and the user experience. Essential for ensuring that digital products are intuitive and easy to use.
The design of interactive digital products, environments, systems, and services. Crucial for creating engaging and user-friendly digital experiences.
An iterative design process that focuses on the users and their needs at every phase of the design process. Crucial for creating products that are effective, efficient, and satisfying for the end users.
The practice of designing products, services, and environments with a focus on the overall user experience. Essential for creating holistic and meaningful interactions.
The process where design services and outputs become standardized and interchangeable, often leading to competition based primarily on price rather than quality or creativity. Important for understanding market trends and pressures that reduce the perceived value and uniqueness of design work, impacting pricing and differentiation strategies.
The process of addressing surrounding environmental parameters when devising plans, programs, policies, buildings, or products. Important for creating designs that are sustainable and contextually appropriate.
User-Centered Design (UCD) is an iterative design approach that focuses on understanding users' needs, preferences, and limitations throughout the design process. Crucial for creating products that are intuitive, efficient, and satisfying for the intended users.
A user experience design methodology focused on rapid iteration, collaboration, and learning through experimentation. Essential for creating user-centered designs efficiently and effectively.
The orchestration and optimization of design operations to improve efficiency, quality, and impact of the design function within an organization. Crucial for enhancing the efficiency and effectiveness of design teams.
Interaction Design (IxD) focuses on creating engaging interfaces with well-thought-out behaviors. Crucial for ensuring intuitive and effective user interactions.
A Gestalt principle stating that people will perceive and interpret ambiguous or complex images as the simplest form(s) possible. Important for understanding visual perception and designing intuitive user interfaces.
A design approach that emphasizes simplicity, using only the necessary elements to create a clean and uncluttered look. Essential for creating intuitive and user-friendly interfaces.
A design philosophy that emphasizes core design principles over rigid adherence to standardized processes. Essential for maintaining creativity and innovation in large-scale, process-driven environments.
A Gestalt principle stating that elements with a distinct visual feature (e.g., a unique color, size, or shape) capture attention and are perceived as a focal point. Crucial for designing interfaces that direct attention toward visual elements that signal and enable forward progress.
The process of creating a simplified visual guide or blueprint for the layout and structure of a webpage or app, focusing on functionality and content placement. Crucial for planning and communicating design structure before full development.
An approach that places the user's needs, preferences, and behaviors at the forefront of all design and development activities. Important for fostering a design culture that prioritizes user satisfaction and engagement.
The ratio of interactive elements (links, buttons) to the number of goals on a landing page. Important for optimizing landing page design to improve conversion rates.
A design principle that involves using relative size to indicate the importance of elements, creating visual hierarchy and focus. Crucial for guiding user attention and creating effective visual communication.
The study of structures of consciousness as experienced from the first-person point of view. Important for designing user experiences that are intuitive and empathetic.
A type of usability testing conducted at the end of the design process to evaluate the effectiveness and overall user experience. Important for assessing the final design's usability and identifying any remaining issues.
A reading pattern where users focus on individual elements or "spots" of interest on a page, rather than following a linear path. Crucial for designing engaging and attention-grabbing content layouts.
The degree to which a product's elements are consistent with each other. Crucial for creating a cohesive and intuitive user experience.
The study of the nature of beauty, art, and taste and the creation and appreciation of beauty. Essential for creating visually appealing and engaging user interfaces.
The use of visual elements to draw attention to important information or guide user actions. Important for enhancing user experience and ensuring key information is noticed.
The tendency for people to pay more attention to items placed in the center of a visual field. Crucial for designing layouts that maximize visibility and impact of key elements.
A design technique that involves showing only essential information initially, revealing additional details as needed to prevent information overload. Crucial for creating user-friendly interfaces that enhance usability and reduce cognitive load.
The practice of guiding and inspiring teams to create effective, user-centered design solutions that align with business goals. Crucial for fostering a culture of innovation, collaboration, and excellence in design practices within organizations.
A system of design variables used to maintain consistency in a design system, such as colors, fonts, and spacing. Crucial for ensuring uniformity and scalability in design across different platforms and products.
An approach to design where content is prioritized and designed before other elements like layout and visual design. Crucial for ensuring that the design supports and enhances the content.
The process of creating and developing new products, focusing on form, function, usability, and aesthetics to meet user needs. Crucial for developing products that are both functional and appealing to users.
An experimental design where different groups of participants are exposed to different conditions, allowing for comparison between groups. Important for understanding and applying different experimental designs in user research.
The practice of designing products that evoke specific emotional responses to enhance user experience and engagement. Crucial for creating deeply engaging and satisfying user experiences.
A theory that describes how individuals pursue goals using either a promotion focus (seeking gains) or a prevention focus (avoiding losses). Crucial for designing motivation strategies and understanding user behavior in goal pursuit.
A design philosophy that considers the diverse needs and abilities of all users, aiming to create products that are accessible to everyone. Crucial for ensuring that products are usable and accessible by the widest possible audience.
Designing products that leverage behavioral science to influence user behavior in positive ways. Crucial for creating products that are effective in shaping user behavior and improving engagement.
The practice of designing applications specifically for a particular operating system or platform, leveraging its unique features and capabilities. Important for delivering high-performance and responsive user experiences.
A design approach that uses data, algorithms, and predictive analytics to anticipate user needs and behaviors, creating more personalized and effective experiences. Crucial for enhancing user experience through anticipation and personalization.
The practice of creating products and environments that engage multiple senses, enhancing user experience and emotional connection. Crucial for designing immersive and impactful user experiences that go beyond visual appeal.
Providing clear, concise, and relevant navigation options to help users find what they need quickly. Crucial for improving user experience and efficiency in digital products.
A fictional representation of a user segment, created based on user research to guide design decisions and ensure the product meets the needs of its target audience. Crucial for keeping design efforts focused on user needs and preferences.
The perceived heaviness or importance of an element in a design, influenced by factors such as size, color, and contrast. Crucial for creating balanced and visually appealing designs.
A dark pattern where the design focuses the user's attention on one thing to distract them from another. Designers should avoid this deceptive tactic and ensure user attention is not unfairly diverted.
Elements of a service or product that are not visible to the user but are essential for delivering the front-stage experience. Crucial for understanding and designing the full user experience, including behind-the-scenes elements.
A prompt or cue that initiates a behavior or response, often used in behavior design to encourage specific actions. Crucial for designing systems that effectively prompt desired user behaviors.
The phenomenon where users perceive aesthetically pleasing designs as more usable, regardless of the actual usability. Important for designers to understand the impact of aesthetics on user perception and usability.
A dark pattern where the user interface is manipulated in a way that prioritizes certain actions over others to benefit the company. It's crucial to avoid this tactic and design fair interfaces without manipulating user actions.
The consistent spacing of text and elements in a design to create a harmonious and readable layout. Crucial for improving readability and visual appeal in design.
A usability testing approach where designers assume that users are easily confused and distracted, focusing on simplicity and clarity in design. Crucial for ensuring that interfaces are intuitive and easy to use under various conditions.
A technique used to assess the visual hierarchy of a design by squinting to see which elements stand out the most. Essential for evaluating the effectiveness of a design's layout and emphasis.
A dark pattern where the user is required to do something in order to access certain functionality or information. Designers must avoid compulsory actions and provide optional choices to respect user autonomy.
The concept that humans have a finite capacity for attention, influencing how they perceive and interact with information. Crucial for designing user experiences that are not overwhelming and facilitate focus.
Elements in a design that draw the viewer's attention and create a visual hierarchy. Essential for guiding user attention and improving the effectiveness of visual communication.
The study of how humans interact with systems and products, focusing on improving usability and performance. Crucial for designing user-friendly systems and products.