Design Concept
An overarching idea or theme that guides the design process, providing direction and coherence to the final product. Essential for ensuring that all design elements align with a central vision and purpose.
An overarching idea or theme that guides the design process, providing direction and coherence to the final product. Essential for ensuring that all design elements align with a central vision and purpose.
The degree to which a product's elements are consistent with each other. Crucial for creating a cohesive and intuitive user experience.
Fundamental guidelines that inform and shape the design process, ensuring consistency, usability, and effectiveness in product creation. Essential for creating coherent, user-centered designs that align with organizational goals and user needs.
A collection of reusable components, guided by clear standards, that can be assembled to build any number of applications, ensuring consistency and efficiency. Crucial for maintaining design consistency and efficiency across products.
A cohesive system of visual and interaction design principles and guidelines that ensure consistency and coherence across a product or brand's interfaces and experiences. Essential for creating a unified and recognizable user experience, ensuring consistency, usability, and brand identity across all platforms and touchpoints.
A collection of design patterns that provides solutions to common design problems. Useful for standardizing design solutions and promoting best practices across projects.
A framework used in graphic and web design to organize content in a structured and consistent manner. Essential for creating balanced and readable layouts.
A Gestalt principle stating that elements that are visually connected are perceived as more related than elements with no connection. Essential for creating designs that effectively group related elements.
The process of applying a consistent style, motif, or brand identity across a piece of work, design, or user experience to create coherence and enhance the overall aesthetic. Essential for ensuring visual consistency, reinforcing brand identity, and providing users with a unified and engaging experience.
The quality of being uniform and coherent across different elements and touchpoints in design. Crucial for creating predictable and reliable user experiences.
The use of parallel structures in writing and design to create balance and rhythm, enhancing readability and aesthetic appeal. Crucial for creating clear, coherent, and visually appealing content and interfaces.
An approach to design where content is prioritized and designed before other elements like layout and visual design. Crucial for ensuring that the design supports and enhances the content.
A comprehensive review of a brand's design assets and practices to ensure consistency and effectiveness. Important for maintaining a cohesive and effective brand identity.
A Gestalt principle that states that objects that are similar in appearance are perceived as being more related than objects that are dissimilar. Essential for creating visually cohesive and intuitive designs.
A Gestalt principle stating that elements moving in the same direction are perceived as a group or a single entity. Crucial for creating visual designs that effectively convey movement and relationships.
A Gestalt principle where elements that are located within the same closed region are perceived as being grouped together. Essential for creating designs that are easily understood and visually organized.
A Gestalt principle suggesting that elements are perceived as a single unit or group if they share an organizing visual cue like bullet points, or connecting lines. Essential for creating designs that organize and define related elements through grouping.
The degree to which a product's elements are consistent with external standards or other products. Important for ensuring compatibility and user familiarity across different systems.
The Principle of Front Doors is an information architecture guideline that acknowledges multiple entry points into a website or system. Crucial for ensuring that all entry points provide a coherent and navigable experience.
A visual representation of a sequence of events or user interactions, used to plan and communicate the flow of a narrative or process. Important for visualizing and communicating design concepts and user journeys.
Minimum Viable Experience (MVE) is the simplest version of a product that delivers a complete and satisfying user experience while meeting core user needs. Essential for rapidly validating product concepts and user experience designs while ensuring that even early versions of a product provide value and a positive impression to users.
A key aspect of Gestalt psychology in which simple geometrical objects are recognized independent of rotation, translation, and scale. Crucial for understanding how users perceive and recognize patterns in design.
An approach to design that considers the entire user journey and all touchpoints, ensuring a seamless and cohesive experience. Crucial for creating integrated and satisfying user experiences across multiple channels and interactions.
Ensuring that user experiences are consistent across different platforms, such as web, mobile, and desktop. Essential for creating a seamless and cohesive user experience across multiple devices.
An approach to information architecture that begins with high-level structures and breaks them down into detailed components. Helps in creating a clear and organized framework from the outset, ensuring consistency and coherence.
Situation-Complication-Resolution (SCR) is a communication and problem-solving framework used to structure information clearly and logically. Crucial for effectively conveying complex ideas and solutions in business and design contexts.
A structure or framework used to create effective prompts for AI systems, ensuring clarity and context. Important for standardizing and improving AI prompt design.
A strategic approach where decisions and direction are set by top-level management and flow down through the organization, often aligned with overarching business goals. Crucial for ensuring strategic alignment and coherence across all levels of an organization.
A method in natural language processing where multiple prompts are linked to generate more complex and contextually accurate responses. Essential for enhancing the capability and accuracy of AI models in digital products that rely on natural language understanding.
The use of algorithms to generate new data samples that resemble a training dataset, often used in AI for creating realistic outputs. Important for developing creative and innovative solutions in digital product design, such as content generation and simulation.
Domain-Driven Design (DDD) is an approach to software development that focuses on modeling the business domain and its logic. Essential for aligning software development with business needs and creating maintainable systems.
Knowledge Organization System (KOS) refers to a structured framework for organizing, managing, and retrieving information within a specific domain or across multiple domains. Essential for improving information findability, enhancing semantic interoperability, and supporting effective knowledge management in digital environments.
Guidelines that dictate how a brand should be presented across various media to ensure consistency. Crucial for maintaining brand integrity and ensuring uniformity in brand communications.
Product Strategy is a framework that outlines how a product will achieve its business goals and satisfy customer needs. Crucial for guiding product development, prioritizing features, and aligning the team around a clear vision.
A document that provides a high-level overview of a product, including its objectives, target market, key features, and requirements, used to guide development efforts. Essential for ensuring that all stakeholders have a clear and consistent understanding of the product.
The main brand in a brand architecture that houses sub-brands or extensions. Crucial for providing overarching brand identity and consistency across sub-brands.
Actions, messages, or visuals that do not align with the established brand identity and values. Important for identifying and correcting deviations from brand standards.
A set of rules and standards that define how a brand should be represented across all media and platforms. Crucial for ensuring brand consistency and maintaining brand integrity.
A brand that is part of a larger brand family, often having its own distinct identity while being related to the parent brand. Important for diversifying a brand's market presence and reaching new customer segments.
A visual exercise that helps product teams understand and prioritize features by organizing user stories into a cohesive narrative that aligns with user journeys and goals. Essential for planning and prioritizing product features and ensuring alignment with user needs.
Large-Scale Scrum (LeSS) is a framework for scaling agile product development to multiple teams working on a single product. It provides a minimalist, large-scale agile approach that maintains the simplicity and effectiveness of Scrum while addressing the challenges of coordination and integration in multi-team environments.