Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
299 topics found for
“decision-making in design”
Ratio Bias
A cognitive bias where people judge the likelihood of an event based on its relative size rather than absolute probability.
Time Pressure
A dark pattern where users are pressured to make quick decisions by creating a false sense of urgency.
Active Choice
A decision-making strategy where individuals are prompted to make a choice rather than defaulting to a pre-set option.
Behavioral Design
The application of behavioral science principles to design products that influence user behavior in a desired way.
Salience Bias
A cognitive bias where people focus on the most noticeable or prominent information while ignoring less conspicuous details.
Affective Forecasting
The process of predicting how one will feel in the future, which often involves biases and inaccuracies.
Homo Economicus
A theoretical concept in economics that portrays humans as rational and self-interested agents who aim to maximize their utility.
Rationalism
A philosophy that emphasizes reason and logic as the primary sources of knowledge and truth.