Product Positioning
The process of defining how a product is perceived in the minds of consumers, relative to competing products, to create a unique market identity.
13 topics found for
“data-driven theory”
Feedback Loop
A system where outputs are fed back into the process as inputs, allowing for continuous improvement based on user responses.
Bounded Rationality
A concept that humans make decisions within the limits of their knowledge, cognitive capacity, and available time, leading to satisficing rather than optimal solutions.
OCM
Organizational Change Management (OCM) is the process of managing the people side of change to achieve desired business outcomes.