KYC
Know Your Customer (KYC) is a process used by businesses to verify the identity of their clients and assess potential risks of illegal intentions for the business relationship.
29 topics found for
“customer trust”
Brand Promise
The commitment a brand makes to its customers about the quality and experience they can expect.
Advocacy Marketing
A marketing strategy that leverages satisfied customers to promote products through word-of-mouth and personal endorsements.
Objection Handling
The process of addressing and overcoming objections or concerns raised by prospects during the sales process.
Brand Alignment
The practice of ensuring that all brand activities and communications are consistent with the brand's values, mission, and identity.
RTB
Reasons to Believe (RTB) is a marketing concept that refers to the evidence or arguments that support a product's claims and persuade consumers of its benefits.
Omnichannel
A seamless and integrated customer experience across multiple channels, such as online, mobile, and in-store.
SLA
A Service Level Agreement (SLA) is a formal contract between a service provider and a customer that defines the level of service expected.
Reciprocal Altruism
A behavior in which an individual provides a benefit to another with the expectation that the favor will be returned in the future, fostering mutual cooperation and long-term relationships.