Customer Segmentation
The practice of dividing a customer base into distinct groups based on common characteristics.
The practice of dividing a customer base into distinct groups based on common characteristics.
A market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs.
The degree to which a product satisfies strong market demand, often considered a key indicator of a product's potential for success.
The process of estimating future sales based on historical data, trends, and market analysis.
A system that suggests products, services, or content to users based on their preferences and behavior.
Business Intelligence (BI) encompasses technologies, applications, and practices for the collection, integration, analysis, and presentation of business information.
Average Revenue Per Account (ARPA) is a metric used to measure the average revenue generated per user or account.
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
The percentage of leads that convert into customers.