Customer Attrition
The loss of customers over a specific period, also known as customer churn.
20 topics found for
“customer lifecycle”
Customer Journey
The complete set of experiences that customers go through when interacting with a company, from initial contact to post-purchase.
Customer Life Cycle
The stages a customer goes through from awareness to purchase and post-purchase activities.
Churn
The rate at which customers stop using a product or service, often used as a metric to measure customer retention.
Churn Rate
The percentage of customers who stop using a product or service during a specific time period.
AARRR
Acquisition, Activation, Retention, Referral, and Revenue (AARRR) is a metrics framework for assessing user engagement and business performance.
Product Development
Product Development is the process of bringing a new product to market or improving an existing one.
Product Enablement
The strategies and tools used to ensure that sales, marketing, and customer service teams have the necessary resources to effectively promote and support a product.
Lead Management
The process of tracking and managing potential customers from initial contact through to sale.