CAB
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.
20 topics found for
“customer connection”
Lovemark
A marketing concept that describes brands that inspire loyalty beyond reason, creating an emotional connection with consumers.
p13n
Numeronym for the word "Personalization" (P + 13 letters + N), tailoring a product, service, or experience to meet the individual preferences, needs, or behaviors of each user.
Customer Delight
The process of exceeding customer expectations to create a positive emotional reaction.
Brand Experience
The totality of all interactions a customer has with a brand, shaping their overall perception and relationship with the brand.
Brand Loyalty
The tendency of consumers to continuously purchase the same brand's products over time.
Social Selling
The use of social media platforms to connect with prospects, build relationships, and ultimately drive sales.
Brand Story
The narrative that communicates the history, mission, and values of a brand, creating an emotional connection with the audience.
Brand Alignment
The practice of ensuring that all brand activities and communications are consistent with the brand's values, mission, and identity.