Lead Conversion Rate
The percentage of leads that convert into customers.
20 topics found for
“conversion tracking”
Funnel Metrics
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
Converted Lead
A lead that has successfully become a customer.
Last Touch
The final interaction a customer has with a brand before making a purchase.
Lead Management
The process of tracking and managing potential customers from initial contact through to sale.
Activation Rate
The percentage of users who take a specific action that signifies they are engaging with a product or service.
Lead Conversion
The process of turning a lead into a customer.
MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Abandonment Rate
The percentage of users who start but do not complete a desired action, such as completing a form or purchasing a product.