Behavioral Insights Team
An organization that applies behavioral science to policy and practice to improve public services and outcomes.
An organization that applies behavioral science to policy and practice to improve public services and outcomes.
Perceivable, Operable, Understandable, and Robust (POUR) are the four main principles of web accessibility.
Below the Line (BTL) refers to marketing activities targeting specific consumer groups through direct channels.
A visual exercise that helps product teams understand and prioritize features by organizing user stories into a cohesive narrative that aligns with user journeys and goals.
A collection of reusable UI components that can be used to build applications.
A test proposed by Alan Turing to determine if a machine's behavior is indistinguishable from that of a human.
The process of creating visual representations of data or information to enhance understanding and decision-making.