Wizard
A step-by-step guide that helps users complete a complex task by breaking it down into manageable steps.
A step-by-step guide that helps users complete a complex task by breaking it down into manageable steps.
An organization that applies behavioral science to policy and practice to improve public services and outcomes.
The dynamic system of content creation, distribution, and interaction within an environment.
A type of sensory memory that briefly holds visual information for a fraction of a second.
A tool used to organize ideas and data into groups based on their natural relationships.
A statistical phenomenon where a large number of hypotheses are tested, increasing the chance of a rare event being observed.
A set of rules and standards that define how a brand should be represented across all media and platforms.
Practical applications of behavioral science to understand and influence human behavior in various contexts.
A dark pattern where users are tricked into confirming a subscription through misleading language or design.