Ostrich Effect
A cognitive bias where people avoid negative information or situations, preferring to remain uninformed or ignore problems.
1023 topics found for
“continuous development”
Customer Segmentation
The practice of dividing a customer base into distinct groups based on common characteristics.
Change Enablement
The process of preparing, equipping, and supporting individuals to successfully adopt change to drive organizational success and outcomes.
Herd Behavior
The tendency for individuals to mimic the actions of a larger group, often leading to conformity and groupthink.
Ratio Bias
A cognitive bias where people judge the likelihood of an event based on its relative size rather than absolute probability.
Neuroselling
The application of neuroscience principles to marketing, aiming to understand consumer behavior and improve marketing strategies.
Brand Standards
Guidelines that dictate how a brand should be presented across various media to ensure consistency.
State-Dependent Memory
A phenomenon where people are more likely to remember information when they are in the same state of consciousness as when they learned it.
Ethnographic Research
A qualitative research method that studies people in their natural environments to understand their behaviors, cultures, and experiences.