Recency Effect
A cognitive bias where individuals better remember the most recent information they have encountered, influencing decision-making and memory recall.
20 topics found for
“content recall”
Levels-of-Processing Effect
A theory that suggests the depth of processing (shallow to deep) affects how well information is remembered.
Generation Effect
A phenomenon where information is better remembered if it is generated from one's own mind rather than simply read.
5-Second Test
A usability test where users are shown a design for 5 seconds to measure recall and initial reactions.
Self Reference Effect
Also known as Self Relevance Effect, the tendency for individuals to better remember information that is personally relevant or related to themselves.
Mood-Congruent Memory Bias
The tendency for individuals to recall information that is consistent with their current mood.
Bizarreness Effect
A cognitive bias where bizarre or unusual information is better remembered than common information.
Primacy Effect
The tendency for the first items presented in a sequence to be remembered better than those in the middle.
Modality Effect
The phenomenon where people remember information better when it is presented through multiple sensory modalities rather than a single modality.