Product Tree
A visual tool used to map out the components and features of a product, showing how they relate to each other and to the overall product vision.
A visual tool used to map out the components and features of a product, showing how they relate to each other and to the overall product vision.
The use of social media platforms to connect with prospects, build relationships, and ultimately drive sales.
The structural design of a product, defining its components, their relationships, and how they interact to fulfill the product's purpose.
An interdisciplinary study of systems, examining the complex interactions and relationships between components within a whole.
A logical fallacy that occurs when one assumes that what is true for a part is also true for the whole.
Below the Line (BTL) refers to marketing activities targeting specific consumer groups through direct channels.
The practice of being open and honest about operations, decisions, and business practices, fostering trust and accountability.
Any interaction or communication between a brand and its audience.
Customer Experience Management (CEM) is the process of managing and improving the interactions and experiences customers have with a brand across all touchpoints.