Affect Heuristic
A mental shortcut where current emotions influence decisions, often bypassing logic and reasoning.
111 topics found for
“cognitive impact”
Contrast Effect
The enhancement or diminishment of perception, cognition, or related performance as a result of exposure to a stimulus of greater or lesser value in the same dimension.
Truth Bias
The tendency for people to believe that others are telling the truth, leading to a general assumption of honesty in communication.
Paradox of Choice
The phenomenon where having too many options leads to anxiety and difficulty making a decision, reducing overall satisfaction.
Choice-Supportive Bias
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
Optimal Arousal Theory
A theory that suggests there is an optimal level of arousal for peak performance, and too much or too little arousal can negatively impact performance.
Suffix Effect
The phenomenon where people have a reduced ability to recall the last items in a list when additional, unrelated information is added at the end.
Similar To Me Bias
A cognitive bias where individuals favor others who are perceived to be similar to themselves, affecting judgments and decision-making.
Retroactive Interference
A phenomenon where new information interferes with the ability to recall previously learned information, affecting memory retention.