Neurodesign
The application of neuroscience principles to design, aiming to create more effective and engaging user experiences based on how the brain processes information.
140 topics found for
“cognitive engagement”
Backfire Effect
A cognitive bias where individuals strengthen their beliefs when presented with evidence that contradicts them.
Empathy Gap
A cognitive bias where people underestimate the influence of emotional states on their own and others' behavior.
Recency Effect
A cognitive bias where individuals better remember the most recent information they have encountered, influencing decision-making and memory recall.
Pessimism Bias
A cognitive bias that causes people to overestimate the likelihood of negative outcomes.
Humor Effect
The psychological phenomenon where humorous content is more easily remembered and perceived positively by users.
Hard-Easy Effect
A cognitive bias where people overestimate the probability of success for difficult tasks and underestimate it for easy tasks.
Pseudo Set Framing
The cognitive bias where people treat a set of items as more significant when they are perceived as a cohesive group.
Less Is Better Effect
A cognitive bias where people prefer a smaller set of higher-quality options over a larger set with lower overall quality.