Functionalism
A design approach that prioritizes the practical purpose and usability of digital products over purely aesthetic considerations.
A design approach that prioritizes the practical purpose and usability of digital products over purely aesthetic considerations.
The application of neuroscience principles to design, aiming to create more effective and engaging user experiences based on how the brain processes information.
A Gestalt principle stating that people will perceive and interpret ambiguous or complex images as the simplest form(s) possible.
A design principle that states the design of a product or interface should primarily serve its intended purpose or functionality.
A theory that explains how information is processed through different sensory modalities, such as visual, auditory, and tactile.
A design technique that involves showing only essential information initially, revealing additional details as needed to prevent information overload.
A theory that explains how the amount of mental effort required to process information can impact user experience and task performance.
A model by Don Norman outlining the cognitive steps users take when interacting with a system: goal formation, planning, specifying, performing, perceiving, interpreting, and comparing.
Also known as Magical Number 7 +/- 2, a theory in cognitive psychology that states the average number of objects an individual can hold in working memory is about seven.