Active Choice
A decision-making strategy where individuals are prompted to make a choice rather than defaulting to a pre-set option.
13 topics found for
“choice architecture”
Diversification Bias
A cognitive bias where people prefer a greater variety of options when making simultaneous choices compared to sequential choices.
Decision Theory
The study of how individuals make choices among alternatives and the principles that guide these choices.
Decoy Effect
A cognitive bias where consumers change their preference between two options when presented with a third, less attractive option.
Defaulting
The practice of setting defaults in decision environments to influence outcomes, often used in behavioral economics and design.
Relativity
A principle often used in behavioral economics that suggests people evaluate options based on relative comparisons rather than absolute values.
Nudging
The act of designing and implementing subtle interventions to influence behavior in a predictable way.
Principle of Choices
The Principle of Choices is an information architecture guideline that emphasizes providing users with meaningful options to navigate and interact with a system.
Decision Architecture
The design of environments in which people make decisions, influencing their choices and behaviors.