White Space
An area in a market or industry that is currently underserved or unaddressed, presenting opportunities for innovation and new business ventures.
An area in a market or industry that is currently underserved or unaddressed, presenting opportunities for innovation and new business ventures.
A professional responsible for the strategy, roadmap, and feature definition of a product or product line, ensuring it meets market needs and business goals.
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
Balanced Scorecard (BSC) is a strategic planning and management system used to align business activities to the vision and strategy of the organization.
Business-to-Government (B2G), a business model where products or services are sold to governments.
A market space that is already crowded with competition, where companies fight for market share, leading to intense rivalry and lower profitability.
Business-to-Consumer (B2C), a business model where products or services are sold directly to individual consumers.
A business culture that prioritizes product development and innovation as the key drivers of growth and success, often involving cross-functional collaboration.
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form.