Market Validation
The process of determining whether there is a need or demand for a product in the target market, often through testing and feedback.
324 topics found for
“business markets”
Affiliate Marketing
A marketing strategy where affiliates earn a commission for driving sales or traffic to a company's website.
Business Acumen
The ability to understand and deal with various business situations, making sound decisions to ensure successful outcomes.
MRD
Market Requirements Document (MRD) is a comprehensive document that outlines the market's needs, target audience, and business objectives for a product.
Strategic Differentiation
The process of distinguishing a product or service from its competitors in a way that is meaningful to the target market.
Customer Development
A framework for discovering and validating the right market for a product, building the right product features, and validating the business model.
Red Ocean
A market space that is already crowded with competition, where companies fight for market share, leading to intense rivalry and lower profitability.
Incumbent
An established company or market leader that holds a significant market share and has a strong presence in the industry.
Barriers to Entry
Obstacles that make it difficult for new competitors to enter an industry, such as high capital requirements, strong brand loyalty, or regulatory hurdles.