Top-Down Product Strategy
A strategic approach where decisions and direction are set by top-level management and flow down through the organization, often aligned with overarching business goals.
133 topics found for
“business goals alignment”
Technical Product Manager
A role that involves overseeing the development and improvement of technical products, ensuring they meet user needs and business goals.
Program Management
The process of managing multiple related projects in a coordinated way to achieve strategic business objectives.
Product Portfolio Manager
A professional responsible for overseeing and optimizing a company's portfolio of products, ensuring they align with strategic goals and market demands.
Brand Strategy
A long-term plan for the development and management of a brand to achieve specific goals.
Product vs. Program
Products are individual items or services designed to meet specific customer needs, while programs are collections of related projects and products managed together to achieve broader strategic goals.
Brand Management
The process of developing and maintaining a brand to ensure it meets business goals and customer expectations.
Business Model Canvas
A strategic management template for developing new business models or documenting existing ones, detailing elements like value proposition, infrastructure, and customers.
Business Transformation
A change management strategy that aligns people, process, and technology initiatives to improve performance and achieve business goals.