Brand Mark
A symbol, logo, or trademark used to identify a brand. Essential for establishing brand identity and ensuring recognition.
5 topics found for:
“brand symbol”
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product. Crucial for protecting brand identity and ensuring legal rights to brand elements.
Semiotic Theory
The study of signs and symbols and their use or interpretation. Important for designing effective visual communication and iconography.
Iconography
The visual images, symbols, or modes of representation collectively associated with a subject, often used in design to communicate ideas quickly and effectively. Important for creating cohesive and meaningful visual systems.
Archetypes
Universal, symbolic patterns and images that derive from the collective unconscious, used in design to create meaningful and resonant experiences. Useful for creating designs that tap into universal human experiences and emotions.