Brand Guidelines
A set of rules and standards that define how a brand should be represented across all media and platforms.
12 topics found for
“brand representation”
Brand Assets
The visual, auditory, and other sensory elements that represent a brand, such as logos, colors, and jingles.
Brand Initialism
An abbreviation formed from the initial letters of a brand's name, used as a logo or branding element.
Brand Signature
A unique element or feature that consistently represents a brand, such as a specific font, color, or sound.
Wordmark
A distinct text-only typographic treatment of a brand name used as a logo.
Brand Alignment
The practice of ensuring that all brand activities and communications are consistent with the brand's values, mission, and identity.
Brand Standards
Guidelines that dictate how a brand should be presented across various media to ensure consistency.
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product.
Color Space
A specific organization of colors, which helps in the representation of color in both physical and digital forms.