Engagement Score
A metric used to rank leads based on their engagement with a brand, indicating their readiness to purchase.
A metric used to rank leads based on their engagement with a brand, indicating their readiness to purchase.
Business-to-Consumer (B2C), a business model where products or services are sold directly to individual consumers.
A social norm of responding to a positive action with another positive action, fostering mutual benefit and cooperation.
Business-to-Business-to-Consumer (B2B2C), a business model where businesses sell products or services to other businesses that then sell them to consumers.
The degree to which a product's elements are consistent with external standards or other products.
The practice of designing products, services, and environments with a focus on the overall user experience.
Obstacles that make it difficult for new competitors to enter an industry, such as high capital requirements, strong brand loyalty, or regulatory hurdles.
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Search Engine Optimization (SEO) is the process of improving a website's visibility and ranking in organic search engine results.