Herd Behavior
The tendency for individuals to mimic the actions of a larger group, often leading to conformity and groupthink.
244 topics found for
“behavioral influence”
Informational Influence
The change in opinions or behavior that occurs when individuals conform to the information provided by others.
Behavioral Game Theory
The study of strategic decision making, incorporating psychological insights into traditional game theory models.
Reciprocal Determinism
A theory that a person's behavior is influenced by and influences personal factors and the environment, creating a continuous loop of interaction between these elements.
EAST Framework
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior.
Peltzman Effect
The hypothesis that safety measures may lead to behavioral changes that offset the benefits of the measures, potentially leading to risk compensation.
Mental Accounting
A behavioral economics concept where people categorize and treat money differently depending on its source or intended use.
Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
Trigger
A prompt or cue that initiates a behavior or response, often used in behavior design to encourage specific actions.