Keyword Research
The practice of identifying and analyzing search terms that users enter into search engines, used to inform content strategy and SEO.
The practice of identifying and analyzing search terms that users enter into search engines, used to inform content strategy and SEO.
The tendency for people to value products more highly if they have put effort into assembling them.
The tendency to attribute positive qualities to one's own choices and downplay the negatives, enhancing post-decision satisfaction.
The experience of noticing something for the first time and then frequently encountering it shortly after, also known as frequency illusion.
A test proposed by Alan Turing to determine if a machine's behavior is indistinguishable from that of a human.
The origins of visitors to a website, such as search engines, direct visits, social media, and referrals from other sites.
A cognitive bias where people rely too heavily on their own perspective and experiences when making decisions.
A cognitive bias where people tend to believe that others are more affected by media messages and persuasive communications than they are themselves.
The persistence of misinformation in memory and influence on reasoning, even after it has been corrected.