Goal Gradient Effect
The tendency for people to feel more motivated and accelerate their efforts as they get closer to achieving a goal.
The tendency for people to feel more motivated and accelerate their efforts as they get closer to achieving a goal.
The perception of a relationship between two variables when no such relationship exists.
A mathematical framework used to analyze strategic interactions where the outcomes depend on the actions of multiple decision-makers.
A psychological perspective that emphasizes the study of the whole person and the uniqueness of each individual, focusing on concepts such as self-actualization and personal growth.
The phenomenon where the credibility of the source of information influences how the message is received and acted upon.
A rule-of-thumb or shortcut that simplifies decision-making and problem-solving processes.
A technique used to prime an audience before delivering a persuasive message.
A cognitive bias that limits a person to using an object only in the way it is traditionally used.
The tendency for individuals to give positive responses or feedback out of politeness, regardless of their true feelings.