Pogo Sticking
A behavior where users repeatedly bounce back and forth between a search engine results page and individual search results.
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“behavior understanding”
Zero Price Effect
A phenomenon where people perceive an item as more valuable when it is free, leading to an increased likelihood of choosing the free item over a discounted one.
Digital Phenotyping
The use of data from digital devices to measure and understand individual behavior and health patterns.
Defaulting
The practice of setting defaults in decision environments to influence outcomes, often used in behavioral economics and design.
Ostrich Effect
A cognitive bias where people avoid negative information or situations, preferring to remain uninformed or ignore problems.
Regulatory Focus Theory
A theory that describes how individuals pursue goals using either a promotion focus (seeking gains) or a prevention focus (avoiding losses).
Persuasion Architecture
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.
Group Attribution Error
A cognitive bias where people attribute group behavior to the characteristics of the group members rather than the situation.
Discounted Utility
A concept in behavioral economics that describes how future benefits are perceived as less valuable than immediate ones.