Reward Power
The ability to influence others' behavior by offering positive incentives or rewards, commonly used in organizational and social contexts.
The ability to influence others' behavior by offering positive incentives or rewards, commonly used in organizational and social contexts.
The act of designing and implementing subtle interventions to influence behavior in a predictable way.
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Behavioral Science (BeSci) is the study of human behavior through systematic analysis and investigation.
A theoretical approach that focuses on observable behaviors and dismisses internal processes, emphasizing the role of environmental factors in shaping behavior.
A psychological principle where people place higher value on objects or opportunities that are perceived to be limited or rare.
Plan-Do-Check-Act (PDCA) is an iterative four-step management method used for continuous improvement of processes and products.
A framework for understanding what drives individuals to act, involving theories such as Maslow's hierarchy of needs.