Forced Enrollment
A dark pattern where users are forced to sign up for an account to complete a basic task.
4 topics found for
“account creation”
Licensing Effect
A cognitive bias where people allow themselves to indulge after doing something positive, believing they have earned it.
Bounded Rationality
A concept that humans make decisions within the limits of their knowledge, cognitive capacity, and available time, leading to satisficing rather than optimal solutions.
MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.